This article describes a hands-on internship building a complete business CRM web application that helps companies manage leads, customers, tasks, sales activities, and performance from a single system. It explains what interns will develop, the technical skills required, responsibilities and evaluation criteria, and what students will gain by contributing to a full-scale business application (not demo tasks).
What interns will build and work on
This internship focuses on delivering production-grade modules and user interfaces for a full CRM platform. Interns will implement and refine the following core areas:
- User login and role management — develop secure authentication and role-based access for Admin, Manager and Employee accounts so different users see and act on relevant data.
- Lead and customer management — build CRUD flows and UI screens to capture, update and track leads and customers within the same system.
- Sales pipeline and task tracking — implement pipeline stages, task creation and progress tracking to reflect daily sales activities and task ownership.
- Activity logs, reminders, and follow-ups — record activity history, enable reminders and schedule follow-ups so teams can maintain timely engagement with leads and customers.
- Dashboards and reports — create actionable dashboards and reports to monitor performance, sales metrics and operational insights for stakeholders.
- Backend logic and database integration — design and implement server-side logic, REST APIs and data persistence to store and retrieve business data reliably.
- Frontend screens for daily business use — deliver user-friendly, production-ready interfaces that support everyday workflows for sales and operations teams.
All development work targets full-scale application behavior rather than small demo tasks; interns will integrate frontend screens with backend APIs and ensure data flows between UI and database layers.
Responsibilities, required skills, expectations, evaluation and benefits
Interns are expected to contribute across development, quality and collaboration areas. Key responsibilities include:
- Develop features as per assigned modules and follow specified requirements.
- Write and maintain clean, readable code; document basic system flows and features.
- Integrate frontend screens with backend APIs and store/retrieve data from databases.
- Fix bugs, improve system performance, and use version control to manage changes.
- Collaborate with team members, follow deadlines, and maintain professional communication.
Required technical skills (basic mandatory skills plus options):
- Basic (Mandatory): programming fundamentals; HTML, CSS, JavaScript; general understanding of frontend, backend and database roles.
- Backend (one): Node.js OR Python (Django/Flask) OR PHP OR Java.
- Frontend (at least one): React.js OR Vue.js OR Angular OR strong JavaScript with UI libraries.
- Database: MySQL/PostgreSQL OR MongoDB; understanding of tables, records and queries.
- Other tools: Git & GitHub (basic) and API concepts (REST APIs).
Good to have (not mandatory): experience building admin panels or dashboards; understanding of business workflows for sales, leads and tasks; prior project/internship experience; basic deployment knowledge (cloud or server).
Role expectations: consistent availability for 13 weeks; willingness to learn and solve problems independently; ability to follow instructions and timelines; professional communication and teamwork; accountability for assigned work.
Performance evaluation will be based on understanding requirements, feature completion and correctness, code quality and structure, problem-solving and debugging skills, and timely delivery of assigned modules.
What interns will gain: real experience building a business-grade web application, exposure to professional development practices, a strong resume and portfolio project, a certificate and performance feedback, and potential full-time opportunity for top performers.
Conclusion:
This internship offers a structured, hands-on opportunity to build a complete business CRM web application covering authentication, lead and customer workflows, sales pipelines, activity tracking, dashboards, backend logic and frontend screens. Candidates with the listed technical skills and a 13-week commitment will work on real production modules, gain practical development experience, receive feedback and certification, and may qualify for full-time roles based on performance.
