This article outlines the role and profile for a content intern at Cop&Drop. It covers core responsibilities—writing engaging reel scripts, captions, post copy in Hindi + English, blogging about indie brands, culture, fashion, and homegrown products—and the requirements, including storytelling, Hinglish copy skills, trend-spotting, and collaborative work with content, design, and marketing teams that bring stories to life across platforms.
Responsibilities: What you will do
As an intern, your day-to-day work centers on creating voice-led, platform-ready content for Cop&Drop. Key responsibilities include:
- Write engaging reel scripts, captions, and post copy in Hindi + English: Produce short-form scripts and post copy that resonate in both Hindi and English to reach diverse audiences.
- Write blogs around indie brands, culture, fashion, and homegrown products: Develop long-form content focused on indie brands, culture, fashion, and homegrown products that reflects Cop&Drop’s interests.
- Work closely with the content, design, and marketing team to bring stories to life: Collaborate across teams to ensure copy, visuals, and campaigns align and tell a cohesive story.
- Spot trends early and adapt them to the Cop&Drop ecosystem: Identify trends quickly and adapt them to fit Cop&Drop’s platform, voice, and audience.
Requirements: Who fits the role
The ideal candidate combines a love for culture and indie brands with practical writing skills. Core requirements are:
- A natural storyteller who loves culture, indie brands, and Indian aesthetics: A genuine passion for the subjects Cop&Drop covers.
- Writes clean, catchy copy in Hinglish: Ability to craft crisp, memorable Hinglish copy for reels and posts.
- Can communicate effortlessly with people discovering our reels for the first time: Write in a way that immediately connects with new viewers.
- Curious, experimental, and obsessed with making content that works: A mindset focused on testing ideas and finding what resonates.
- Experience writing blogs or long-form content: Prior work in longer formats to support the blog responsibility.
- Familiarity with brand voice and tone: Ability to match and maintain Cop&Drop’s voice across formats.
- Understanding of internet culture, niche communities, and homegrown brands: Awareness of online trends, communities, and India’s homegrown scene to inform relevant content.
In summary, this internship is a blend of short-form and long-form storytelling—writing reel scripts, captions, and blogs focused on indie brands, culture, fashion, and homegrown products—while collaborating with content, design, and marketing teams and spotting trends early for Cop&Drop. If you are a Hinglish-savvy storyteller who loves Indian aesthetics and internet culture, this role matches your strengths and interests.
