Introduction
This article outlines the responsibilities of a design intern and explains the core tasks they handle. It covers visual content creation for digital and print, maintaining brand consistency across platforms, developing concepts with the marketing or creative team, proficiency with design software, collaborating with clients and stakeholders, and producing layouts for websites, presentations, and packaging for marketing and creative projects.
Visual Content Creation and Layout
The intern is responsible for designing visually appealing graphics for digital and print media. This includes a wide range of deliverables and a focus on usability and aesthetics:
- Deliverables: social media posts, websites, advertisements, brochures, banners, logos, and more.
- Layout and design: create layouts for websites, presentations, product packaging, and other visual assets with a focus on usability and aesthetics.
- Brand consistency: ensure all designs align with the company’s branding guidelines, maintaining visual consistency across all platforms and materials.
Concept Development, Software Proficiency, and Collaboration
The intern works within the creative process, using appropriate tools and working with stakeholders to refine work:
- Concept development: collaborate with the marketing or creative team to understand project goals and develop visual concepts that communicate the desired message.
- Software proficiency: use design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign, etc.) or other tools like Canva, Figma, or CorelDRAW effectively.
- Client and team collaboration: work with clients, marketing teams, content creators, and other stakeholders to refine designs based on feedback.
Conclusion
In summary, the intern’s responsibilities encompass designing visually appealing graphics for digital and print, ensuring brand consistency, developing visual concepts with the team, using design software such as Adobe Creative Suite, Canva, Figma, or CorelDRAW, collaborating with clients and stakeholders, and creating layouts for websites, presentations, and packaging. Together, these duties support cohesive, usable, and aesthetic visual communications across channels.
